Jared, KAY Jewelers and Zales customers can earn rewards and enjoy exclusive perks when shopping across all brands

Akron, Ohio, September 15, 2022 /PRNewswire/ — Jared, KAY Jewelers and Zales are thrilled to announce the launch of the Vault Rewards program. This exciting new, free and value-added loyalty program gives customers the ability to unlock benefits and gain immediate access to member-exclusive offers, services and more. The Vault Rewards program was introduced to Jared customers at select stores in 2021 and expanded to all Jared stores earlier this year. Vault Rewards will now be available to KAY customers on September 15 and Zales customers on October 4. After October 4Vault Rewards members can enjoy membership benefits at retailers Jared, KAY, and Zales, making it easy to earn “gems” when they shop at all brands and receive Vault’s signature white glove service rewards.

The Vault Rewards program provides members with exclusive member-only benefits such as jewelry discounts, unlimited professional jewelry cleaning and inspections, free shipping, free jewelry style consultations, special offers from partners of loyalty, and more. Customers are invited to register for free and start earning a “jewel” for each $1 spent. As more “gems” are earned, members gain higher membership status and exclusive additional benefits.

“We are thrilled to officially launch the Vault Rewards program for KAY Jewelers and Zales customers. We value the lifelong relationships we build with our customers as we help them celebrate life and express their love with their loved ones. This opportunity added value is another way to show our appreciation to shoppers at KAY, Zales and Jared stores,” said Bill Brace, President of Jared and Jewelry Services, Signet Jewelers. “Our customers can now earn rewards when they shop across Signet’s differentiated family of brands, earning personal rewards when they shop for themselves or others.”

The Vault Rewards program has four membership levels: Sapphire, Ruby, Emerald and Diamond. Members unlock exclusive rewards at each level. For example, those in the early Emerald and Diamond tiers can get 10% to 15% off personalized jewelry, free express shipping, and access to exclusive events.

For more information on the Vault Rewards program available at KAY Jewelers, Zales and Jared, please visit Kay.com/vault-rewards, Zales.com/vault-rewards (available after October 4), and Jared.com/vault-rewards


Jared®, the leading non-mall specialty jewelry retail chain in the United States, is operated by Signet Jewelers Limited, the world’s largest diamond jewelry retailer. For more information on Jared® Jewelry visit Jared.comand like us on Facebook, Twitter, YouTube, Pinterest and Instagram.


For over 100 years, KAY Jewelers has helped millions of people express their love and celebrate life’s most meaningful moments. Operated by Signet Jewelers Ltd., KAY Jewelers is America’s #1 jewelry retailer and the largest diamond jewelry retailer in the world. For more information on KAY Jewelers, visit www.Kay.com.


Zales The Diamond Store® is a leading retail brand of fine jewelry. Zales is operated by Signet Jewelers Limited, the world’s largest diamond jewelery retailer. For more information on Zales, visit www.Zales.com or follow us on Facebook (http://www.facebook.com/Zales), Twitter® (www.twitter.com/ZalesJewelers) , Youtube (https://www.youtube.com/Zales), Pinterest (www.pinterest.com/ZalesJewelers) and Instagram (www.instagram.com/ZalesJewelers).

SOURCE Jared; Zales; KAY Jewelers